For anyone who has decided to quit their job to start their own business, the most emotionally-loaded decision is to write the letter of resignation. Indeed, it is the first step on the road toward independence.

There is no denying that there will be a lot of obstacles along the way. But, many new entrepreneurs can easily confuse the sense of closure they feel when launching their new career with the feeling of satisfaction of a job well done. In reality, your business formation is only the first step toward success.

If you are to give your business a fighting chance in a crowded market, you need to embrace the M2P2 steps too of your professional journey. 

M1: You need a specialist in accounting and money matters

Money, money, money. To paraphrase Abba, all the things you could do if you have a little money.

While it can seem preposterous to consider accounting problems even before you’ve found your first client, the team at Brilliant Tax recommends every new business to work closely with a certified accountant during the formation period.

Indeed, now’s the best time to get to know all the regulations that apply to your company and understand how much capital you need to launch onto the market. Additionally, you also need to develop recording processes for bookkeeping and taxing purposes. 

P1: You need to tackle the tricky issue of planning

An innovative business idea doesn’t build a successful business. Indeed, your business plan plays a significant role in bringing your company to the market and establish your structure.

Creating a plan encompasses a variety of factors, including financial forecast, cash flow strategies, required equipment, audience targeting, and the type of products you intend to sell.

Typically, you can develop a business plan with the support of a business formation specialists, whether it is an accounting team or your business insurance broker. 

P2: You need people

At this point, you might be too early in the process of starting your own business to consider hiring your first team. Indeed, while you’re unsure whether to hire the right people or to outsource, it’s best to refer your workforce issues directly to a specialist agency staff.

A professional recruiter can not only help you to understand what kind of skills you need to grow your company. It can be tricky to start immediately with a team as you’re still figuring out how to run the day-to-day business. Outsourcing is the preferred approach for young startups and SMEs until they are ready to commit to a workforce. 

M2: You need visibility

Marketing is the mother of all business success.

There’s no way you can establish your market position if nobody knows about your offering, your brand, and your values. Digital paid marketing is an excellent method to raise brand awareness.

However, if you want to convince your target audience, you need to maximize media presence to share your message, through blog or podcast publications. Ideally, it’s a good idea to establish your expertise online long before you’re ready to approach the market. 

The road to market has to include the essential M2P2. Money matters, marketing, business planning, and personal are vital elements to sort out at an early stage of the strategy to market. While it can be overwhelming for new entrepreneurs, the only way to build a stable foundation for your company is to prepare everything from the start. 

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