Despite what people may say, blogging is still a lucrative venture in many ways. There is still a class of people who prefer reading over audio books or video. However, it is a competitive place to try and establish yourself in this day and age, so you have to bring something unique to the table. You’ll also have to invest more of your money than you may have had to some years back as paid ads are becoming more necessary to capture your target audience. With that being said, here are tips on starting a successful career as a blogger
Choose the Right Niche
To begin with, if you want to have a successful career as a blogger, the first thing to do would be to choose the right niche. To find a profitable blogging niche, you’re going to have to focus on a topic you enjoy. Seeing as you’ll be creating tons of content around this topic, you don’t want anything that will feel like a drag.
Once you choose something you enjoy, conduct market research to find out whether there is a big enough market for your chosen topic.
If not, you won’t be able to attract the audience you want and grow your audience successfully. To see if your topic has the necessary market, type your niche into Google Trends, and see whether the interest in your topic is rising or declining over time.
Have a Backup Income
When you begin a career as a blogger, it’s unlikely that you’ll begin making money overnight. It can take time to get a good position in the search engines as well as to build your audience. For this reason, it could be a good idea to have a backup income.
Seeing as you’re already blogging on the web, perhaps look for ways that you can generate money online. You could decide to begin doing freelance content writing for a small business or create an online course. This should ensure you have enough money to keep you afloat while you build your platform and brand.
Decide How You’ll Monetize
There are several ways that you can make money from your blog, and not all require that you have millions of visitors on a daily basis. Below are a few ways that you can make money from your blog.
Posting for Pay: Nowadays, you will find brands approaching bloggers if they feel you have the target audience and engagement that they need. They could request that you put up a paid post for them which can come in the form of a blog post.
Affiliate Programs: In case you don’t know what they are, affiliate programs, also known as associate programs, are online merchant websites that pay an affiliate website commission to send traffic their way. A couple of great programs include Amazon Associates, LinkShare, and eBay Affiliates.
Ads: Google AdSense can also make you money if you choose to display them on your blog. You will get paid (the advertiser sets the cost per click) every time that a user clicks on an ad, which can be an excellent way to start earning as a new blogger.
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