How To Look Like The Bigger Business You Want To Be
When you first start a business, you’re not always going to be in the position that you want to be in. You’re a small business and you’re growing. But, as with many other areas of your life, you may find that you’re company yourself to others. You’ll look at bigger businesses or entrepreneurs that are further along on their journey than you are and worry about it. You’ll start to think that you’re off track or that you’re failing because you’re not there yet. But you just need to remember that you’re just that bit behind them. And that you’ll get there soon. And you will!
But, to do that, there’s one thing that can help you in the process. You’re going to want to look bigger than you are.
Have you ever heard of the saying ‘fake it ’til you make it’?
Well, that’s exactly it. You’re not faking anything in a negative way or committing fraud, you’re simply looking to project that you’re a bigger business and you’re already where you want to be. It’s a great mental trick that can encourage you to keep going, and attract you more business in the process. So let’s take a look at how you can do this.
1. Believe In Yourself
So to get yourself started, you’re going to want to make sure that you absolutely believe in yourself. Because if you don’t, then why will any one else? But that’s not all, if you are confident in your abilities and you believe in what you’re building, that momentum will build and spread. So make sure that you’re positive and that you know you can make this happen, and you will.
2. Know Your Business
The next thing that you’re going to want to do here is know your business really well. Really start to think about the principles of your business and what you’re trying to achieve. If you’re going to get anywhere with your business and be able to project the right image, as well as grow, then you have to know it well. Because your core brand values will be at the centre of everything you do.
3. Have A Plan
From there, you need a plan. So ask yourself, where do you want to take this? Because if you want to look bigger than you are, you need to know what you need t be aiming for and what kind of image you should project. So putting this plan in place is key.
4. Set Goals
As a step on from that, you’re then definitely going to want to think about putting some goals in place. What are you working for here? And why do you want to look the part? Is it to attract customers? To build an audience? Or for branding? Really think about your purpose here, because the actions you take need to be in line with that overarching goal.
5. Market Bigger
When it comes to your marketing, you really need to make sure that you’re really amping this up. Don’t just stagnate or do the bare minimum. Instead, you need to boost your marketing skills as much as you can and just get aggressive. Make sure that you’re putting your business and your brand name out there as much as you can. Because when you do, you’ll find that momentum builds and you start to get traction.
6. Work With Experts
And then, you’ll really want to think about working with key experts to help you to grow. If you’re not looking that great, then get some marketing help to change that. If you need help with operations, then think about an assistant. Even hire T companies or sales companies that can start to sell what you do in a more effective way, so that you’re already looking professional and polished.
7. Use Professional Systems
The next thing that you’re going to want to d here, is bring in the right systems to help you run more efficiently. Because big businesses are organized and on top of things. Turning to options such as VoIP Solutions by Grayson Data Services and creating your own process for tasks can help you. The more professional your set up and systems, the bigger you’re going to look.
8. Register Yourself
Another really quick way to make your business look bigger and more professional, is to get a registered office. Here, you can list your business with a professional office address so that if you work from home, you look way more established. It’s simple, but effective. You should also make sure that you have a branded domain name and email system set up, as that’s a nice professional touch too.
9. Brand Yourself
But not only that, you’re then going to want to think about branding yourself too. Here, you’ll want to make sure that you know what you stand for and how you ideally want to be seen. Because when you are then able to bring your brand alive with some personality, it looks way more professional. Sometimes, you just need that polished edge to look bigger than you are – not necessarily a huge investment.
10. Talk Big
Next, you need to make sure that you’re talking the talk too. Never put yourself down or downplay what you’re doing. This is not going to help you to get anywhere. Instead, you need to think about projecting your business when you talk and really speaking confidently. Honestly, it will change your mood in no time.
11. Dress The Part
Now, if you want to be able to grow in the best ways possible, you’re definitely going to want to think about the way you dress. And this is definitely not in the vain sense, but in the power dressing sense. Because here, you’re going to dress for the life you want and not where you are now. If you want to be that girl boss that wears power suits and heels – do it. Don’t wear jeans and sneakers because you don’t feel that you’re girlboss status yet – because you will never be.
12. Reach Out
The next thing that you’re going to want to do, is to try and reach out to as many people are you can. Networking can be hard, but if you start to meet other people, it can give you confidence and also give you opportunities that you can then use to grow your business. So reach out to people and see if this can help you.
13. Play In The Big Leagues
Finally, if you know that you want to play in the big leagues, then you need to be able to go after that today. Ask yourself – what are you waiting for? Why can’t you just step into those big leagues today? If you want to get there, then you just need to start now. So connect with others. Network. Mix with the people that you know can help. The earlier you start networking, the quicker things will start happening for you and your business.
And there you have it. Sometimes, it can seem like you’re never going to get to where you want to be. But you will. All it takes is for you to first think big and then act it too. Don’t worry so much about where you are today. Instead focus on where you’re going and what it will take to get there. Because then, before you know it, you’ll not be faking it any more, you’ll just be living it!
© New To HR