How To Use Your Business Website To Improve Your Hiring Process
Hiring the right employees is vital to business success, but it isn’t always that easy. Even after sorting through hundreds of applications, you still might not find the right person for the job. If you are finding it hard to attract the right people, you may need to make changes to your hiring process.
One of the best ways to improve your hiring process is to incorporate your business website, but a lot of businesses don’t take advantage of this great opportunity.
These are some of the ways that your website could improve your hiring process.
Create A Careers Page
When you advertize a position, you will write a job advert and then pass it on to job websites and recruitment agencies, but why not cut out the middleman and advertize on your own site?
When people are going through job websites, they will often apply for anything that seems even slightly suited to their skills, so you will get a lot of applications for people that are not right for the job.
But if people are applying directly through your website, it means that they have sought your business out and spent some time researching you.
That means you will get better candidates that are interested in the business and passionate about working for you, and that’s very important.
You should get a web design agency to add a careers page to your site where you can display any positions that you have available and give people information on how to apply. You’ll find that you get a much better quality of candidate this way.
Promote Your Company Culture
Skills and experience are very important, but you also need to make sure that candidates fit in well at the company and they get along well with their coworkers. If you find somebody that shares the core goals and values of the company, they will be a much better fit. That’s why promoting the company culture on your site is one of the best ways to make your hiring process more efficient.
You won’t be wasting time with people that are not a good fit for the company because they won’t apply in the first place. If you can attract people that share your vision, they will be more productive employees if you end up hiring them, so make sure that your company culture is front and center on your website.
Include An ‘About Us’ Page
It’s also a good idea to include an ‘about us’ page on the site. This is a great way to give more insight into what it’s actually like to work at your company.
- If you get your employees to write a short paragraph about what they do in the business and why they like working there, you can really sell yourself.
The best candidates will have a lot of different options so it’s up to you to show them why they should work for your company over anybody else.
- If you are not using your website effectively, your hiring process will not be as effective as it could be.
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